Tag Archives: why hotels should not use flash selling sites

Where hotels allow flash selling ‘paranoia’ to overtake core CRM strategy

This is not my first experience of this phenomenon, and probably not the last – but the most recent. Every October, my family and I used to stay in a certain well known hotel in Scotland for a relax break … Continue reading

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Hotels should not indulge in deep discount flash selling – that’s final!

Public health warning number 1 –  EMBRACE THE CONCEPT OF RISK/REWARD Meaning – flash sales are extremly high risk, very low reward. Throwing the baby (the loyal customer) away with the bathwater( the non-loyal Groupon customer) comes firmly to mind. … Continue reading

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