Tag Archives: mobile marketing for UK hotels

Increase Direct Bookings and Keep Your OTA Happy? Yes, It’s Possible

This is a guest post by¬†Ashley Verrill¬† Hotel operators were thrilled when OTAs like Priceline, Orbitz and Hotels.com first emerged in the hotel industry. These online companies helped fill vacant rooms and brought in extra revenue that hotel operators otherwise … Continue reading

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Mobile Marketing Adoption Slow But Sure

According to a new StrongMail survey conducted in conjunction with Zoomerang from April 11 to 23, 2012, reflecting the attitudes of business leaders in regards to mobile marketing adoption, budgets, techniques, challenges, benefits and integration with other channels, only 45% … Continue reading

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Time for UK hoteliers to take stock, and demand proof of concept

I wonder how many of you actually take the time to read any of the incredibnle mass of travel articles, blogs &c out there – and if you do, do you ever feel they sound familiar or actually have any … Continue reading

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